Consumer & Leisure — Entertainment
Immersive Game Shows
Import and localization of Japanese and international game-show formats for regional audiences.
A Saudi Investment Holding Company
FAM Holding
Building ventures across Consumer & Leisure, AI & Technology, and Education & EdTech.
Riyadh · Saudi Arabia
Elevating experiences. Redefining standards.
Partner with usAbout FAM Holding
A Trusted Platform for Local and Global Partners
FAM Holding is a Saudi investment holding company aligned with the Kingdom's Vision — deploying capital and expertise across Consumer & Leisure, AI & Technology, and Education & EdTech to shape the Kingdom's next chapter.
Mission
To catalyze Saudi Arabia's future — building ventures and backing founders whose ambition matches the Kingdom's own.
Vision
To become the platform local and global partners trust first — setting the standard in every sector we enter.
Who We Are
A forward-focused holding company connecting the Kingdom with the world through strategic investment and partnership.
3 Core sectors: Consumer & Leisure · AI & Technology · Education & EdTech
Riyadh Headquartered in the Kingdom of Saudi Arabia
Focus Sectors
Three Sectors, Each Built Around a National Priority
From a thriving, diversified economy to a vibrant, digitally enabled society — each sector answers a specific national priority.
1
Consumer & Leisure
Food & Fashion
Brands revolutionizing production and taste.
Hospitality & Tourism
Hotels, resorts and travel experiences.
Entertainment
Media, gaming, and immersive leisure.
2
AI & Technology
Mobility & Advanced Manufacturing
Transport, logistics, automation.
Clean Energy & Agri-Tech
Renewables and precision farming.
Applied AI
Intelligence layered across every portfolio company.
3
Education & EdTech
Learning Platforms
Digital-first education models.
Workforce & Skills Tech
Closing the Kingdom's talent gap.
Education Infrastructure
Powering Saudi Arabia's learning revolution.
Track Record
A Growing, Active Portfolio
Consumer & Leisure — Food
Premium Import & Dining
Import and distribution of Kobe beef, alongside a portfolio of fine-dining restaurant concepts.
AI & Technology
E-Recycling
A technology-enabled electronics recycling company supporting the Kingdom's sustainability goals.
Education & EdTech
Sector Build-Out Underway
Actively sourcing founders building the Kingdom's next generation of learning platforms.
Illustrative portfolio — non-exhaustive.
Partnership
Three Ways to Partner With FAM Holding
However you engage, you gain access to the same proprietary pipeline, regional relationships, and institutional discipline.
A Vertical Operating Model, Backed by Expanding Capital
Dedicated investment vehicles for each of our three sectors — each paired with strategic partners aligned to that sector's thesis — extended by a co-investment platform reaching Asia, the US, and beyond.
Co-Invest in Proprietary Deals
Join select SPVs alongside FAM Holding's own capital, deal by deal, with no long-term commitment required.
Become a Strategic Partner
Take a seat at the table — institutional or individual — contributing capital, deal flow, or regional access in exchange for shared upside.
Co-Sponsor a New Vertical SPV
Bring us a domain gap and a thesis; we bring the platform, governance, and execution to launch a dedicated vehicle together.
Why FAM Holding
A Saudi Platform, Built to Scale Globally
Nationally Aligned
Every sector is mapped to a national priority, not a generic thesis.
Three-Sector Focus
Consumer & Leisure, AI & Technology, and Education & EdTech — deep rather than diffuse.
Proven, Active Portfolio
A live portfolio already generating results across our focus sectors.
Expanding Global Reach
A growing co-investment platform extends our capital and access abroad.